Midwest ACE Webinars

Midwest ACE places education and knowledge at the forefront of member benefits. Not only do our members receive opportunities to boost their skill sets and those of their team during the Regional ACE webinars, they can show off their knowledge of the industry during one of Midwest ACE's webinars.


The Midwest ACE Professional Development Committee is devoted to providing members with information that impacts their industry. In order to share the value of Midwest ACE with industry leaders and prospective members, webinars will be available to both members and non-members. Members can register to attend for free and non-members will be charged a $30 fee.

Are you interested in presenting a webinar to MWACE membership?

Submit a Proposal for a Webinar 
                                                                                                                                                                                                                                      
Upcoming Webinars

MWACE Two-Part Trends Series

Workshop #1 | Tuesday, January 26, 2021
12:00 pm - 1:30 pm Central/ 1:00 - 2:30 pm Eastern

Description: Dr. Gardner will share the results of his recent survey of 3,500 collegiate employers and the impact of COVID-19 on their hiring plans for summer internships and co-ops, providing insights into regional and industry data.  He will also present findings regarding the college labor market that have resulted from previous major events and recessions to help career centers and employers plan for 2021 and develop data-informed strategies.

Presenter
Phil Gardner, Ph.D.
Executive Director, Collegiate Employment Research Institute
Faculty Emeritus and Former Executive Director, Career Services Network
Michigan State University

Workshop #2 | Tuesday, February 16, 2021
12:00 pm - 1:00 pm Central/ 1:00 - 2:00 pm Eastern

Description: Students and employers alike made significant adjustments in transitioning to virtual assignments this past summer. While much has been reported anecdotally about what interns liked and didn't like, the key question remains: what was the real impact of online internships? With recruiting and planning for a virtual 2021 program now underway, understanding students’ attitudes and perceptions is essential – and comparative data is a powerful tool to sort through the noise. Join Mary Scott as she presents selected findings from SRG’s student research: ‘Impact of the Virtual Internship Experience’

Presenter
Mary Scott
Scott Resource Group

Member Workshop Rates: $25 each or $40 for both workshops
Non-Member Workshop Rates: $35 each or $60 for both workshops

Register

 

Improving Yield Through Digital Strategies

Wednesday, February 24, 2021
12:00 pm - 1:00 pm Central/ 1:00 pm - 2:00pm Eastern
Description:
For a college or university admissions office, there may be no metric more important or more scrutinized than yield rate. For most schools, yield rates go beyond showing what students want to attend a school - it is also used to guide funding, marketing tactics, and admissions strategies. Yet despite a focus on yield rates, they have been falling steadily for both public and private colleges for over fifteen years. And with the impact of COVID, yielding a class is even harder: schools are struggling with a lack of in-person events, no campus tours, and reduced staff. How can schools look to turn this trend around for themselves? By incorporating digital strategies that focus on more than just applicant generation. Statwax will show you how to leverage your existing data, minimal budgets, and existing digital channels to create an applicant-nurturing campaign designed to improve yield and hit your true start goals.

Presenter:
Brian Walker, President at Statwax

Brian Walker is the President at Statwax, an Indianapolis-based digital advertising agency focused on higher education. With more than a decade spent in digital advertising, Brian helps oversee strategy and operations of the account teams at Statwax, focusing on student acquisition for schools of all sizes. Brian strives to keep himself and his team ahead of the curve when it comes to new digital tactics and advanced implementations that can be implemented across an edu client portfolio encompassing more than $2-million in monthly ad spend and featuring some of the largest higher ed systems in the country.

Register

Past Webinars

Leadership: This could be you!

Tuesday, December 15, 2020
1:30 pm - 2:30 pm Eastern/12:30 pm Central
Description:

How do you lead through adversity and ambiguity? What skills are necessary to be an effective leader? Who moves into leadership roles and how? Where can I build the skills I will need to advance my career? 
Join us to discuss these questions and more with six Midwest ACE former presidents and institutional leaders.

Panelists:

Nell Madigan, Associate Dean, University of Illinois at Urbana-Champaign School of Labor & Employer Relations (facilitator)
Kerri Boivin, Director, Michigan Engineering Career Resource Center
Drew Butts, Group Talent Manager, Enterprise Holdings
Laura Kestner-Ricketts Executive Director, Augustana College Career & Professional Development
Tim Luzader, Executive Director, Career Success & Director, Center for Career Opportunities, Purdue University
Gail Rooney, Former Director, University of Illinois at Urbana-Champaign Career Center

Access Midwest ACE Past Webinars by clicking here