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Midwest ACE WebinarsMidwest ACE places education and knowledge at the forefront of member benefits. Not only do our members receive opportunities to boost their skill sets and those of their team during the Regional ACE webinars, they can show off their knowledge of the industry during one of Midwest ACE's webinars.
Are you interested in presenting a webinar to MWACE membership? Submit a Proposal for a WebinarUpcoming Webinars
MWACE Two-Part Trends Series
Workshop #1 | Tuesday, January 26, 2021 Description: Dr. Gardner will share the results of his recent survey of 3,500 collegiate employers and the impact of COVID-19 on their hiring plans for summer internships and co-ops, providing insights into regional and industry data. He will also present findings regarding the college labor market that have resulted from previous major events and recessions to help career centers and employers plan for 2021 and develop data-informed strategies. Presenter: Workshop #2 | Tuesday, February 16, 2021 Description: Students and employers alike made significant adjustments in transitioning to virtual assignments this past summer. While much has been reported anecdotally about what interns liked and didn't like, the key question remains: what was the real impact of online internships? With recruiting and planning for a virtual 2021 program now underway, understanding students’ attitudes and perceptions is essential – and comparative data is a powerful tool to sort through the noise. Join Mary Scott as she presents selected findings from SRG’s student research: ‘Impact of the Virtual Internship Experience’ Presenter: Member Workshop Rates: $25 each or $40 for both workshops Register
Improving Yield Through Digital StrategiesWednesday, February 24, 2021
12:00 pm - 1:00 pm Central/ 1:00 pm - 2:00pm Eastern Description:
For a college or university admissions office, there may be no metric more important or more scrutinized than yield rate. For most schools, yield rates go beyond showing what students want to attend a school - it is also used to guide funding, marketing tactics, and admissions strategies. Yet despite a focus on yield rates, they have been falling steadily for both public and private colleges for over fifteen years. And with the impact of COVID, yielding a class is even harder: schools are struggling with a lack of in-person events, no campus tours, and reduced staff. How can schools look to turn this trend around for themselves? By incorporating digital strategies that focus on more than just applicant generation. Statwax will show you how to leverage your existing data, minimal budgets, and existing digital channels to create an applicant-nurturing campaign designed to improve yield and hit your true start goals. Presenter:
Brian Walker, President at Statwax
Brian Walker is the President at Statwax, an Indianapolis-based digital advertising agency focused on higher education. With more than a decade spent in digital advertising, Brian helps oversee strategy and operations of the account teams at Statwax, focusing on student acquisition for schools of all sizes. Brian strives to keep himself and his team ahead of the curve when it comes to new digital tactics and advanced implementations that can be implemented across an edu client portfolio encompassing more than $2-million in monthly ad spend and featuring some of the largest higher ed systems in the country. RegisterPast Webinars Leadership: This could be you!Tuesday, December 15, 2020
1:30 pm - 2:30 pm Eastern/12:30 pm Central Description:
How do you lead through adversity and ambiguity? What skills are necessary to be an effective leader? Who moves into leadership roles and how? Where can I build the skills I will need to advance my career? Panelists:
Nell Madigan, Associate Dean, University of Illinois at Urbana-Champaign School of Labor & Employer Relations (facilitator) |
